Intelligence on every decision, before it reaches anyone.
We are an AI research lab working at the frontier of computational models of human and machine cognition. Our mission is to make cognition computational.
The most important messages a company ships are now decided in days and judged in seconds. But teams still cannot know how people will respond until the work is already public.
Surveys and tests show how people say they behave in known scenarios. They cannot show where a real audience will hesitate, misunderstand, or walk away.
Cognitive simulation can establish that evidence, but it has historically been too slow and too specialized to deploy at the speed modern launches demand.
This creates a widening gap between the work companies ship and their ability to understand how it will land.
ThesiaOur human simulation product.
Learn MoreThesiafor Product.
Thesia helps product teams prove the clarity of critical user journeys at operational speed. It verifies that flows sustain comprehension, flags where onboarding paths break, and identifies friction before release, so that websites and apps perform correctly as conditions change.
Thesiafor Marketing.
Thesia helps marketing teams prove the resilience of campaigns in dynamic, contested feeds. It verifies that messages hold under distraction, identifies failure modes before spend, and ensures critical claims persist, so that the work that matters lands without interruption.
Thesiafor Sales.
Thesia helps sales teams prove a pitch before it reaches a prospect. It runs emails, pitches, and pricing against simulated buyers, surfaces the objections each one will raise, and shows where the message loses them, so that every conversation opens on ground that already holds.
Thesiafor Agencies.
Thesia helps agencies prove the reasoning behind a recommendation. It runs the same audience against competing directions, isolates where each one fails, and reports the evidence with its uncertainty, so that clients see why a decision holds as requirements change.
For teams and agencies.
Pages, ads, posts, prices, pitches. One simulated audience, five steps from decision to evidence.
Learn moreFor organizations.
Strategy, policy, and systemic response, modeled before rollout.
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